Make it Pop!

Make it Pop!

There are 5 major components to good advertising copy to make it pop: (The order of these are essential to success) Command AttentionShowcase Benefits of Products/ServicesProve the BenefitsPersuade People to Embrace the BenefitsCall to Action Advertising is sales in...
Direct Response or Bust!

Direct Response or Bust!

Direct response marketing is a marketing that demands a direct response from your potential customers. This type of marketing is used to answer questions, present your branding, products and the reason you do what you do. Customers love this, as they are offered the...